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Posts Tagged ‘content’

User Experience, Usability and Design links for March 2nd

I bookmark a lot of pages and sites which I find interesting, inspirational and informative every day! I’d like to share some of them with you here. In general they are about user experience, usability, UCD, accessbility and design. In general, but not always!!

  • Search is the Web’s fun and wicked problem
    Search is the Web's most powerful and frustrating tool. It's the conduit to unfathomable amounts of information, yet it requires a fair degree of user education to reach its full potential. It's odd that something so important is so hard to harness.
  • Get on the same page with personas
    Personas are a vital tool in designing a product or interface that connects with its users. When you don’t have clear personas as your designing guide, other factors get in the way. Ultimately the interaction fails: it gets made for ease of the coder rather than ease of the user, features get added that don’t present a strong benefit to the user, without a single vision everyone ends up compromising and nothing gets accomplished thoroughly. Below are a few key nuggets I took from the sources at the end of this post.
  • Conversion Room: Improve your web-forms and increase conversions
    As a follow up to our previous post "Is your website easy to buy from?", we're now going to take a deeper look at web-forms. Web-forms are often the only communication point your website visitors have with your business, yet unfortunately they are often a neglected after thought for many websites.
  • LukeW | An Event Apart: 10 Secrets from a UX Design Strategist’s Toolbox
    Sarah Nelson's 10 Secrets from a UX Design Strategist’s Toolbox talk at An Event Apart San Francisco detailed a number of ways to manage collaborative design sessions.
  • Winning Content: Thoughts on influence and content strategy
    Blog on content and editorial.

Please do feel free to suggest other related (and unrelated ones)!

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User Experience, Usability and Design links for February 26th

I bookmark a lot of pages and sites which I find interesting, inspirational and informative every day! I’d like to share some of them with you here. In general they are about user experience, usability, UCD, accessbility and design. In general, but not always!!

  • 15 Ways to Increase Trust in Your Landing Pages | Unbounce
    Web visitors are a fickle bunch. They’ll stop by your landing page after becoming interested in your banner ad or Google AdWords ad, and then they’ll put on their “Judge Every Book By It’s Cover” hat and give you roughly 5 seconds to impress them.
  • Content strategy is, in fact, the next big thing
    I think it’s because the reality of social media initiatives—that they’re internal commitments, not advertising campaigns—has derailed more than a few organizations from really implementing effective, measurable programs. Most companies can’t sustain social media engagement because they lack the internal editorial infrastructure to support it.
  • Managing UX teams
    I gave a talk yesterday at the Usability Professionals Association (UPA) conference about managing user experience teams. (It’s a version of a talk that I gave last year at the IA Summit and again at UX Week.) In it, I talk about the importance of personality in hiring, and how personality and can make or break a fit.
  • Surprise as a design strategy
    "A surprise reaction to a product can be beneficial to both a designer and a user. The designer benefits from a surprise reaction because it can capture attention to the product, leading to increased product recall and recognition, and increased word-of-mouth. Or, as Jennifer Hudson puts it, the surprise element 'elevates a piece beyond the banal'. A surprise reaction has its origin in encountering an unexpected event. The product user benefits from the surprise, because it makes the product more interesting to interact with. In addition, it requires updating, extending or revising the knowledge the expectation was based on. This implies that a user can learn something new about a product or product aspect." (Geke D.S. Ludden, Hendrik N.J. Schifferstein & Paul Hekkert)
  • Experience Maps
    An interesting depiction of user experience has surfaced the other week over at the nForm blog in the form of an experience map. Gene and his team has come up with a way to represent gaming related experiences of three distinct gamers. In a way then this is a merger between a persona and a time based representation. The other interesting thing about this is the visualization and separation of at least three types of experiences: ongoing, exploratory and influenced. Each type of experience has been shown in a standardized and specific way. Furthermore, the diagram also captures and represents a variety of channels which the personas are utilizing at a given point in time. Overall, it’s always interesting to see when designers attempt to convey such comprehensive and unified high level deliverables.

Please do feel free to suggest other related (and unrelated ones)!

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Some bookmarks added by Alex Horstmann on February 10th

I bookmark a lot of pages and sites which I find interesting, inspirational and informative every day! I’d like to share some of them with you here. In general they are about user experience, usability, UCD, accessbility and design. In general, but not always!!

  • iPhone Apps Need Low Starting Hurdles
    Most mobile applications are used only intermittently, so they must be especially easy during initial use. In particular, upfront registration shouldn't be required before users experience an app's benefits.
  • Analytics – The Usability Lab of the decade
    10 to 15 years ago the usability laboratory was the must-have for vetting and testing your design ideas. But more nimble development processes and new tools seem to have superseded the usability lab.
  • Overlays in web forms
    Not all people require all the input fields within a Web form at all times. Instead, forms can provide additional input fields to the people that need them without getting in the way of people that don’t. A common way to display these additional options is to use an overlay: a set of additional input fields that sits on top of a form like a dialog window on your computer’s desktop.
  • Words that Zing
  • Northern Lights | A Nature Phenomena
    These breathtaking images were taken by photographer Aurora Borilis.

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Some bookmarks added by Alex Horstmann on January 13th

I bookmark a lot of pages and sites which I find interesting, inspirational and informative every day! I’d like to share some of them with you here. In general they are about user experience, usability, UCD, accessbility and design. In general, but not always!!

  • Interaction Design’s Early Formal Education & Beyond
    There are many interaction designers like myself whose growth into the field was a feat of organic if not chaotic chance. Our community of practice was born out of the convergence of people who did not have the option to be formerly trained in interaction design in almost any way what-so-ever. So we educated ourselves – sometimes alone and sometimes with the support of peers and mentors. It is a common presumption that because we did it this way we have to somehow hold out a universe where that path continues to not just be an option, but to be a viable one; and one that we even laud over other more formal ones.
  • The more you try and practice Agile the less agile you become. And vice versa
    Tim’s post on Agile as a ‘Cargo Cult’ highlights a problem in the adoption of Agile, not only for software development but for creative and business processes. Everyone is trying to adapt to a rapid and disruptive world screwing with business models in every category. Organisations are looking to close the gap with nimble digital start-ups who are out-innovating them at a fraction of the cost-base. Agile seems to offer a well-packaged magic ability to compete in a new way.
  • Fewer buttons means more conversions | Blog | Econsultancy
    Reducing the number of buttons on shopping basket pages can provide an instant boost to conversion rates, according to the results of an A/B test.
  • Why microcopy matters
    When you’re writing for the web, small details make a big difference. Your microcopy should guide people through processes like registering and its tone should help them to trust your brand.
  • More Like This: A Design Pattern :: UXmatters
    We’ll explore the simple, but very powerful design pattern called More Like This, which provides the information scent and motivation necessary to make customers navigational decisions quick, easy, and intuitive.
  • Testing Content Concepts :: UXmatters
    Most companies haven’t given testing content the attention it deserves—partly because it’s challenging.
  • Questionnaires in Usability Engineering FAQ
    Over the years, I have seen many questions asked about the use of questionnaires in usability engineering. The list on this page is a compilation of the questions I have heard most often and the answers I gave, should have given, or would have given if I had thought of it first.

Please do feel free to suggest other related (and unrelated ones)!

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Bookmarks added by Alex Horstmann on May 12th

I bookmark a lot of pages and sites which I find interesting, inspirational and informative every day! I’d like to share some of them with you here. In general they are about user experience, usability, UCD, accessbility and design. In general, but not always!!

Here is a selection of bookmarks for May 12th:

  • How To: Prepare For A Pitch Over The Phone | Matt Singley | Social Media Optimization
    I advise companies about how to optimize social media for brand exposure, adoption and support. Because of this I am constantly talking to potential clients on the phone, discussing their goals and desires for an effective online campaign. If you are in the business of consulting or are thinking about moving in that direction I’ve put together a short list of tips and tricks for preparing for that phone call, because as I’ve learned the hard way, if you aren’t prepared you’re not going to get the job. With the economy in the condition it is, every call is critical.
  • Refactoring the User Experience :: UXmatters
    The ability to take a broad view of the world and incorporate lessons learned from other disciplines distinguishes the best practitioners in any field. As UX professionals, there is much we can learn from good software engineering practice, which maps a team’s understanding of a problem at a human level onto the implementation of a technical solution. The essence of good software engineering practice is effective user experience—from developing the high-level design documentation that describes how the main elements of a system interact to its implementation in clearly written code. Though the relationship between software engineering and user experience is not always an easy one, software engineers and UX professionals share some common goals. Both have a vested interest in producing systems that are useful and usable.
  • Making $10,000 a Pixel: Optimizing Thumbnail Images in Search Results :: UXmatters
    In search results, the old adage a picture is worth a thousand words rings true. When it comes to making your search results more efficient to use, more relevant, and more attractive, images reign supreme. There is simply nothing else on your search results pages that can come close to offering the same potential as thumbnail images for dramatically increasing your conversion rates and revenues.
  • Ten inexpensive tips to improve user experience | Blog | Econsultancy
    At TechCrunch’s Geek ‘n Rolla event last week, I managed to have a quick chat with Leisa Reichelt from Disambiguity, following her great presentation about “Why you can’t NOT afford good user experience”.
  • The Value of User Experience (from Web 2.0 Expo Berlin 2008)
    Companies and brands should think about (user) experience to find new competitive edge for their business. Better experiences create more value for users, which can be in turn transformed into business value for the company.

Please do feel free to suggest other related (and unrelated ones)!

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