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Posts Tagged ‘metrics’

User Experience, Usability and Design links for August 6th

I bookmark a lot of pages and sites which I find interesting, inspirational and informative every day! I’d like to share some of them with you here. In general they are about user experience, usability, UCD, accessbility and design. In general, but not always!!

  • Reductionism in Web Design
    It’s important to define what reductionism is in the context of web design. While ideas towards reductionism vary depending on who you ask, a simple definition is that reductionist methods boil down complex things to simpler things, which might include modularizing the system into more digestible components; all of this while avoiding losses in value (fidelity) and usefulness.
  • The Web Strategy Pyramid: A Well-balanced Web Strategy
    To deliver a site that gives users the experience they are looking for, we need to set it upon a solid foundation of content, usable navigation, and strong SEO practices.
  • Beyond the Web Experience | Blog | Nick Finck | UX/IA Pro, Speaker, and Community Cultivator.
    I find it interesting that whenever I talk about experience design people assume I am talking about web based experiences only.  An experience is the holistic perspective, everything from experiencing interfaces, websites, physical interfaces, the environment, even the smells and tastes.  Within a single day I came across three seemingly un-related topics that were all tied into user experience.. or perhaps more accurately, the human experience. 
  • Designing with Paper Prototyping | UX Booth
    Prototyping is key to any successful design. Paper prototyping is usually the first step, but does it fit into a world where mobile devices are king? Yes, but not using the conventional method. Combine the physicality of the device and the power of paper prototyping and you have a solution that’s fit for the new era of computing.
  • Defining Design – Surface vs. Substance | Front to back
    What is design? Most people will answer that question by pointing to a designed object – the iPhone, for example. Now that’s good design! The Mini Cooper. London’s famous map of the Tube. Anything ever built by Norman Foster. That’s design, right?
  • A List Apart: Articles: Flexible Fuel: Educating the Client on IA
    Information architecture (IA) means so much to our projects, from setting requirements to establishing the baseline layout for our design and development teams. But what does it mean to your clients? Do they see the value in IA? What happens when they change their minds? Can IA help manage the change control process? More than ever, we must ensure that our clients find value in and embrace IA—and it’s is our job to educate them.
  • Links : Quantitative Research Methods and Statistics – Methodspace – home of the Research Methods community

Please do feel free to suggest other related (and unrelated ones)!

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User Experience, Usability and Design links for April 20th

I bookmark a lot of pages and sites which I find interesting, inspirational and informative every day! I’d like to share some of them with you here. In general they are about user experience, usability, UCD, accessbility and design. In general, but not always!!

  • How Companies Can Use Sentiment Analysis to Improve Their Business
    Automated sentiment analysis has recently been the focus of an intense debate in the blogosphere. How accurate is it? What is the methodology? In what context is it useful for a business or a brand?<br />
    <br />
    Sentiment analysis can be very useful for business if employed correctly. In this article, I will attempt to demystify the process, provide context, and offer some concrete examples of how businesses can utilize it.
  • More from Eyjafjallajokull – The Big Picture – Boston.com
  • Stopping shopping cart abandonment
    A good checkout process allows customers to quickly and easily make their purchases online without feeling overwhelmed or confused. However, it’s not uncommon for online retailers to face shopping cart abandonment rates of well over 50%. Implementing a single-page checkout is a natural first step for retailers looking to reduce their abandonment rate, but there are other factors that drive customers away from the checkout process.
  • Design Patterns: Faceted Navigation
  • Ubiquitous Service Design
    The difference between products and services is more than semantic. Products are tangible objects that exist in both time and space; services consist solely of acts or process(es), and exist in time only. The basic distinction between "things" and "processes" is the starting point for a focused investigation of services. Services are rendered; products are possessed. Services cannot be possessed; they can only be experienced, created or participated in. Though they are different, services and products are intimately and symbiotically linked.

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User Experience, Usability and Design links for April 9th

I bookmark a lot of pages and sites which I find interesting, inspirational and informative every day! I’d like to share some of them with you here. In general they are about user experience, usability, UCD, accessbility and design. In general, but not always!!

  • Scrolling and Attention
    Web users spend 80% of their time looking at information above the page fold. Although users do scroll, they allocate only 20% of their attention below the fold.
  • Measuring the User Experience
    A companion website to the book by Tom Tullis and Bill Albert.
  • Debunking the myths of online usability testing
    The motivation for this article is to help UX researchers keep an open mind about online usability testing. There are some researchers who have been using this approach for years and find it useful (in certain situations). Others are new to it, and wanting to learn more about its strength and limitations. Finally, some UX researchers have already formed an opinion about online usability testing, and deemed it not useful for a variety of (unfounded) reasons. I hope by exposing these myths, we (as a UX community) can evaluate this tool based on its actual merits.
  • Web Analytics
    Link round-up on Web Analytics.
  • Horizontal Attention Leans Left (Jakob Nielsen’s Alertbox)
    Web users spend 69% of their time viewing the left half of the page and 30% viewing the right half. A conventional layout is thus more likely to make sites profitable.
  • The Secret to Designing an Intuitive UX: Match the Mental Model to the Conceptual Model
    Imagine that you’ve never seen an iPad, but I’ve just handed one to you and told you that you can read books on it. Before you turn on the iPad, before you use it, you have a model in your head of what reading a book on the iPad will be like. You have assumptions about what the book will look like on the screen, what things you will be able to do, and how you will do them—things like turning a page, or using a bookmark. You have a “mental model” of reading a book on the iPad, even if you’ve never done it before.
  • The Web Credibility Project: Guidelines – Stanford University
    We have compiled 10 guidelines for building the credibility of a web site. These guidelines are based on three years of research that included over 4,500 people.

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Some bookmarks added by Alex Horstmann on February 8th

I bookmark a lot of pages and sites which I find interesting, inspirational and informative every day! I’d like to share some of them with you here. In general they are about user experience, usability, UCD, accessbility and design. In general, but not always!!

  • Color Theory for Designers, Part 1: The Meaning of Color – Smashing …
    Color in design is very subjective. What evokes one reaction in one person may evoke a very different reaction in somone else. Sometimes this is due to personal preference, and other times due to cultural background. Color theory is a science in itself. Studying how colors affect different people, either individually or as a group, is something some people build their careers on. And there’s a lot to it. Something as simple as changing the exact hue or saturation of a color can evoke a completely different feeling. Cultural differences mean that something that’s happy and uplifting in one country can be depressing in another.
  • Hierarchical Task Analysis
    As UX professionals, we have a great many analytical and descriptive tools available to us. In fact, there are so many that it can sometimes be difficult to decide which tool is most appropriate for a given task! Hierarchical task analysis (HTA) is an underused approach in user experience, but one you can easily apply when either modifying an existing design or creating a new design.
  • Taming the Elephant in the Room: Brand Perception and Bias
    People’s preconceived notions can be another elephant in the room—a barrier to achieving accurate and actionable feedback on a concept or design.
  • Browse if the new black
    Search, search, search. Everyone is talking about search these days. Bing, semantic search, site search. That’s all you hear. Don’t get me wrong: search is wildly important to our daily experiences on the web. I’ve written a bit on search on this blog. And I work for LexisNexis, whose core business is based on search.
  • Usability Metrics (Jakob Nielsen’s Alertbox)
    Although measuring usability can cost four times as much as conducting qualitative studies (which often generate better insight), metrics are sometimes worth the expense. Among other things, metrics can help managers track design progress and support decisions about when to release a product.

Please do feel free to suggest other related (and unrelated ones)!

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Some bookmarks added by Alex Horstmann on January 22nd

I bookmark a lot of pages and sites which I find interesting, inspirational and informative every day! I’d like to share some of them with you here. In general they are about user experience, usability, UCD, accessbility and design. In general, but not always!!

  • eCommerce ROI: Why Usability ALWAYS Beats Advertising | Useful Usability
    The Return On Investment for eCommerce Usability Will Always Beat Online Advertising, Because of the Principle of Amortized Improved Conversion
  • 4 ways to combat usability testing avoidance
    Working with users during the design process will untie project knots and boost team productivity and focus. But there always seems to be an excuse for not testing. Here are 4 ways to counter the excuses and make usability testing happen.
  • UX ROI: User Experience Return on Investment
    Calculating and even trying to understand what all adds up to the UX ROI is difficult task. When we are faced with clients and investors – ROI is something they often ask for. How to even start thinking about return on investment in the field of user experience? Here I’m talking about UX ROI discussion tool and other metrics.
  • Bloug: Site search best practices
    A client recently asked me to help come up with a list of "world-class" implementations of site search. "World-class" is always a red flag term for me, because it's a crutch term that suggests that there isn't a clear idea of what constitutes actual quality.
  • Prototyping: Types of Prototypes
    Based on key factors, such as the problem to be solved or the mandate of the customer, determine the purpose of the prototype. Select the type of prototype that best satisfies the purpose.

Please do feel free to suggest other related (and unrelated ones)!

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