A late Friday link round-up!

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Is the 1,9,90 Rule Outdated?
http://www.futurelab.net/blogs/marketing-strategy-innovation/2012/05/1990_rule_outdated.html

Do A/B Tests Focus Us On The Wrong Problems?
http://www.uie.com/brainsparks/2012/05/14/do-ab-tests-focus-us-on-the-wrong-problems/

Behavioral Targeting Pros and Cons
http://behavioraltargeting.biz/behavioral-targeting-pros-and-cons/

Designing Search: As-You-Type Suggestions
http://uxmag.com/articles/designing-search-as-you-type-suggestions

Scalable Navigation Patterns in Responsive Web Design
http://www.palantir.net/blog/scalable-navigation-patterns-responsive-web-design

 

Video of the week (purely on the sheer numbers below)
Gotye – Somebody That I Use to Know

214,568,663 views
13,951,108 shares all time
13,940,367 Facebook shares
290,511 comments
10,741 blog posts

Friday Link Round-Up

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The Internet’s Battle For Our Digital Souls (user experience and neuroscience)
http://bigthink.com/ideas/the-internets-battle-for-our-digital-souls

 

Mobile technology is literally changing the way we think
http://conversations.nokia.com/2012/05/10/top-scientist-susan-greenfield-says-mobile-technology-is-literally-changing-the-way-we-think/

 

Content Quality Over Content Quantity
http://experiencematters.criticalmass.com/2012/05/09/content-quality-over-content-quantity/

 

User experience is strategy, not design
http://www.peterme.com/2012/05/04/user-experience-is-strategy-not-design/

 

Quote of the Week:

When you’re a carpenter making a beautiful chest of drawers, you’re not going to use a piece of plywood on the back, even though it faces the wall and nobody will ever see it. You’ll know it’s there, so you’re going to use a beautiful piece of wood on the back. For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through.
- Steve Jobs

 

Friday Link Round-Up

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How Mobile Technologies Are Shaping a New Generation
http://blogs.hbr.org/erickson/2012/04/the_mobile_re-generation.html

 

UX Immersion: The Mobile Frontier
http://www.lukew.com/ff/entry.asp?1546

 

5 Ways to Create Better iPad Applications
http://uxmag.com/articles/5-ways-to-create-better-ipad-applications

 

Behavior Change as Value Proposition
http://dev.adaptivepath.com/ideas/behavior-change-as-value-proposition

 

Clicks Don’t Count!
http://www.neurosciencemarketing.com/blog/articles/clicks-dont-count.htm

 

Usability testing video games with biometrics
http://www.spotlessinteractive.com/articles/usability-research/usability-testing-video-games-biometrics.php

 

 

Quote of the Week:
“Being a geek is all about your own personal level of enthusiasm, not how your level of enthusiasm measures up to others. If you like something so much that a casual mention of it makes your whole being light up like a halogen lamp, if hearing a stranger fondly mention your favorite book or game is instant grounds for friendship, if you have ever found yourself bouncing out of your chair because something you learned blew your mind so hard that you physically could not contain yourself — you are a geek”

- The Mary Sue (via Curiosity Counts)

 

Video of the Week:

- Viral Video Chart

Friday Link Round-Up

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Designing for touch
http://www.netmagazine.com/features/designing-touch

 

Semantic web: context for the rest of us
http://www.tnooz.com/2012/04/12/news/semantic-web-context-for-the-rest-of-us/

 

How will the new law on cookies affect internet browsing? (really nice explanation of cookie use here)
http://www.guardian.co.uk/technology/2012/apr/13/new-law-cookies-affect-internet-browsing

 

Does it have legs? Information Architecture Heuristics for InteractionDesigners
http://www.slideshare.net/AbbyCovert/information-architecture-heuristics

 

8 Ways to Boost Ecommerce Shopping Cart Conversions
http://blog.hubspot.com/blog/tabid/6307/bid/32200/8-Ways-to-Boost-Ecommerce-Shopping-Cart-Conversions.aspx

 

Tracking the Trackers: Guardian initiative to reveal big companies using web tracking and monitoring
http://www.guardian.co.uk/technology/2012/apr/13/tracking-the-trackers-cookies-web-monitors

 

 

Friday link round-up

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As I’m back from 2 weeks holidays there’s a bumper Friday Link Round-up this week!

The future of mobile
http://www.businessinsider.com/the-future-of-mobile-deck-2012-3#-1

Behavioral Effects of Digital Signage
http://behavioraltargeting.biz/behavioral-effects-of-digital-signage/ [ SUMMARY ]
http://www.hakonswensonstiftelsen.com/publikationer/Sommarprojekt/Burke%20(2009)%20JAR.pdf [ FULL ]

Innovation Is About Arguing, Not Brainstorming. Here’s How To Argue Productively
http://www.fastcodesign.com/1669329/dont-brainstorm-argue

Mental Modeling For Content Work: Creation
http://danieleizans.com/2012/03/mental-modeling-for-content-work-creation/

Is your organization design ready?
http://www.cooper.com/journal/2012/03/is_your_organization_design_re.html

Emotional Design with A.C.T. – Part 1
http://www.boxesandarrows.com/view/emotional-design

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