I bookmark a lot of pages and sites which I find interesting, inspirational and informative every day! I’d like to share some of them with you here. In general they are about user experience, usability, UCD, accessbility and design. In general, but not always!!
- SEOmoz | Lessons Learned from 21 Case Studies in Conversion Rate Optimization
Conversion Rate Optimization (CRO) is the newest darling of Internet Marketers, after all what good is traffic if it doesn’t convert. Unfortunately (or fortunately, depending how you look at it), unlike Pay Per click (PPC) marketing, CRO isn’t a game of how much money you can throw. In fact, this field requires as much creativity, as it requires monetary investment. That’s what makes conversion rate optimization a fair arena. Your well-funded, bigger competitors can of course beat you at generating more traffic but they can’t beat you at the conversion rate game (unless you allow them to).
- How to Foster Cross-Functional Collaboration on Wireframes | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development
- A List Apart: Articles: No One Nos: Learning to Say No to Bad Ideas
No. One word, a complete sentence. We all learned to say it around our first birthday, so why do we have such a hard time saying it now when it comes to our work?<br />
Guilt. Fear. Pressure. Doubt. As we grow up, we begin to learn that not doing what others expect of us can lead to all sorts of negative consequences. It becomes easier to concede to their demands than to stand up for ourselves and for what is right.
- A List Apart: Articles: Kick Ass Kickoff Meetings
During project-based work, every freelancer, agency, or internal department has “the kickoff meeting.” In theory, this meeting should have all the energy, excitement, and potential of the opening salvo of the Superbowl. Project team members should be inspired coming out of that meeting, full of ideas, and a desire to begin exploring solutions. Agencies and freelancers should begin to see their clients as friends and collaborators with unique insights that can only come from frank, open discussion of the design challenge at hand. But this rarely happens.
- From the Archive: American Cities Pre-1950 – Plog Photo Blog
Please do feel free to suggest other related (and unrelated ones)!